The Searing Pain Means it's Working!

I got my haircut today.

The girl cutting my hair washed it with Paul Mitchell Tea Tree Oil Shampoo. I could feel her every breath on my scalp for the next hour.

Now, I don’t want to debate the merits of tea tree oil with anyone. We will all just assume what I assume—it is a chemical irritant put in the shampoo to make you think it is doing something. What is it with that “The tingling means it’s working!” concept in product marketing? When I take antibiotics I don’t feel ripped-off if it doesn’t tingle. “Damn, that penicillin is worthless! I didn’t feel a thing!”

Since people apparently believe it, I have no choice but to capitalize on it. Next month I am going to introduce my new, “Penrod’s Eye-drops with habanero extract™—The searing pain means it’s working!©”